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Go 'Smell The Roses' With New Travelocity Brand Campaign

Mar 11th, 2013 at 3:00PM: Travelocity's newly-launched brand campaign is urging travelers to get off their couches and "go and smell the roses." (Note: official hashtag: #gosmelltheroses). Pushed though five new TV commercials, the spots will feature the now famous roaming gnome in a variety of situations, ranging from the running of the bulls to a ski gondola to a sandy beach, all with messages encouraging ...

Brand Wars: The Airline Booking Battle Will Be Televised

Brand Wars: The Airline Booking Battle Will Be Televised Dec 6th, 2010 at 2:00PM: Online travel agencies have had a solid run over the past two years. They picked up some market share as would-be travelers were willing to poke around a little more to score cheap tickets. High rates of unemployment and under-employment and general economic uncertainty, of course, were enough to make consumers value every dollar a little more. This opened an opportunity for online travel ...

Taxes could make discounted hotels more expensive

Taxes could make discounted hotels more expensive Oct 22nd, 2010 at 1:00PM: If your next hotel stay is more expensive than you expected, blame the government. State and local governments, still reeling from the recession, are looking for any source of revenue they can grab. And, they're next target seems to be online travel agencies. Online booking sites, such as Expedia and Orbitz, negotiate a rate with hotels for available inventory, market it up a bit and pass it ...

Orbitz unveils new hotel comparison tools

Orbitz unveils new hotel comparison tools Aug 10th, 2010 at 2:00PM: As the meta search market becomes more saturated, online travel agents and booking sites need to up their game plan in an effort to attract more discerning consumers looking for the nitty-gritty before booking. Online travel agency Orbitz Worldwide Inc. announced plans to roll out a new "hotel search experience" on its site, complete with destination information, maps, tools and resources for ...

Photo of the Day (9.6.09)

Photo of the Day (9.6.09) Sep 6th, 2009 at 6:00PM: Taking good photos of fireworks is no easy feat. The darkness, rapid movement and distance all conspire to confuse your average digital camera. As a result, many fireworks photos come out blurry and disappointing. All the more reason then, for selecting today's fabulous fireworks shot from Flickr user Aseem01, who caught this colorful burst in Ota-ku, Japan. Fun fact: in Japan, they call ...

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