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We complained, they listened, legroom is on the way
Airline passengers have complained about a variety of things over the years but some nagging topics rise to the top and just won't go away, prompting airlines to do something about them. Eventually. Common to surveys of airline passengers and no big news to many frequent flyers, a great percentage of travelers said that limited legroom was one of their biggest gripes about air travel. When asked what airlines should offer to make the in-flight experience better, a high number lobbied for more legroom and requested roomier seats.Delta Air Lines is in the process of making a $2 billion investment in its product and customer experience. In progress right now, Delta is renovating its Boeing 747-400 aircraft fleet to include full flat-bed seats in the Business Elite cabin and new "slim line" seats offering more personal space and individual in-seat entertainment throughout the Economy cabin.
"Our best customers want a full flat-bed seat with direct aisle access and the new Business Elite configuration our 747s provide," Glen Hauenstein, Delta executive vice president told Travel News Daily.
Each 747 will have 48 Business Elite full flat-bed seats on the upper and lower deck of the aircraft with direct aisle access for every seat, a 110-volt universal power outlet, USB port and a personal LED reading lamp. Each seat also comes with a 15.4 inch wide screen video monitor with access to more than 1,000 entertainment options including more than 300 films, 88 hours of television programming, HBO and Showtime, 27 video games and more than 5,000 digital music tracks.
"The days of having to step over a sleeping customer in the seat next to you are over," said Hauenstein. "These upgrades will make the 747 the premier aircraft in our international fleet and customers will immediately notice the improved experience."
To date, more than one-third of Delta's wide body international fleet have been upgraded and the airline's entire wide body international fleet of more than 140 aircraft will be flying with full flat-bed seats in Business Elite by 2014.
Installing full flat-bed seats on Delta's widebody international aircraft is a major component of the $2 billion investment Delta is making in its product and customer experience.
Customers also will see Delta's investment in its more than 50 Delta Sky Clubs throughout the system, power poles at dozens of airports, mobile apps which include features such as baggage tracking and WiFi on more than 800 aircraft.
Flickr photo by Kentaro Iemoto@Tokyo
Filed under: Europe, United States, Airlines, Airports












Reader Comments (Page 1 of 1)
Ernie Feb 18th 2012 5:28PM
This is just an advertising ploy, it looks as if they are going to improver the comfort of all the passengers, but as I read the article they are only making it more comfortable for those in first & business class seats who are paying top dollar for the privilege of buying a already high priced ticket, of which I'm sure they will increase the price for those upgrades. But nothing is being done for the pee-ons in coach who sit like sardines with no leg room. YOUR A BIG JOKE DELTA!!!!
rick Feb 18th 2012 9:44PM
Ernie
It is a press release...but
They are a business..they have a product to sell. They need to make a profit or close and fire all the people working there. If you want a bigger seat you are entitled to buy one...with your money or not buy one and stay home or go to the competition.
The tickets today, adjusted for inflation, are lower than ever even though most people will refuse to believe it. Delta is not any higher over all than the other big international carriers and they all sell for about the same per seat mile.
Charles Feb 18th 2012 7:52PM
Also it appears that the new seats will only be on the 747 fleet. The peons in Coach on Domestic US Flights will still be in pain.
rene deltagoldflyer Feb 19th 2012 3:04PM
Delta is making great progress on all the long haul birds:
http://www.delta.com/traveling_checkin/inflight_services/products/progress.jsp
It is EZ to fly in business class for free or almost free!
http://www.deltapoints.com
And the Economy Comfort is in coach and is a good product for the money.
Alastair Feb 20th 2012 9:22AM
"We complained, they listened"?
It's not revolutionary. Just the same old marketing stuff that has been happening for years.
(Here's a reminder from when American Airlines "listened" back in Feb 2000 http://web.archive.org/web/20000622141809/www.amrcorp.com/news/feb0300.htm)
It's more a case of "We complain, they noisily grant us more space, then slowly take it away - we complain, they noisily grant us more space, then slowly take it away - we complain, they noisily grant us more space, then slowly take it away - we complain, they noisily grant us more space, then slowly take it away ".