Will a pretty face help save your life? Delta hopes so
What makes you pay attention to the safety instructions at the beginning of a flight? For me, it's having a flight attendant right in front of me -- I feel rude if I put my head down and dig in to the Sky Mall while someone is giving a presentation. But if it's a video presentation, I'm all my over in-flight shopping.
Evidently, I'm not alone in my blatant disregard for the safety demonstration: airlines have begun creating what they hope are attention-grabbing videos in the hopes that passengers might start paying attention. Delta Airlines is the most recent airline to do so, joining Virgin Airlines in addition to others. While Virgin took the animated approach, Delta's strategy is a bit different: put a pretty woman on screen.
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Reader Comments (Page 1 of 5)
Mar 27th 2008 @ 2:48PM
Nick Hawkins said...
Gadling needs to do an interview with her. Just sayin'!
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Mar 27th 2008 @ 4:18PM
Nick Hawkins said...
Hi Julia you spammer, I was waiting for you to post something and include yet another link for gogirlfriend.com!
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Mar 27th 2008 @ 5:26PM
Stijn said...
Right on Nick!
Anyways, not only does this new video attract more attention because of the Deltalina, but also because it has some fresher lines and moves.
"is also highly unlikely.... but just in case..."
the no-no finger wave and the teeth shine.
All new additions that should attract attention.
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Mar 27th 2008 @ 5:30PM
BrianM said...
Just out of curiosity, when has ANY information in the safety speech actually saved or made someone safer? Seriously if you do not know how to operate a seat belt, go home and stay there. If there is a water landing, you are screwed with or without the lifevest or fart filled seat cushion (actually if you do make it to the water alive, I am betting that the seat cushion and your pants would be a few pounds heavier on their own!). Finally they really should just put happy gas in the masks so you can smile on your way to hell.
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Mar 28th 2008 @ 6:19AM
parkepg said...
I for one could care less, I am female. So do i really care about a pretty woman giving me instructions. NO. Now, add a male model in the mix and you might have something.
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Mar 28th 2008 @ 6:27AM
Leana Jo said...
Yeah, it's okay for the flight attendants to be pretty, but when they get a prettier or another pretty passenger on their plane, they start discriminating. You heard about that, about the lady they said her skirt was too short. And there were 2 other ones who were degraded and discriminated (they were on the Dr. Phil show the other day). No, it wasn't Delta Airlines (it was Southwest), but I know for sure the other airlines will do the same....So, freakin' shallow are flight attendants anyway!! (I know, I dated one before, and he was nothing but a sex freak and didn't like doing anything else on a date but have sex. I said "no" after the first and second date. Hope he has a great life)....Losers!!
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Mar 28th 2008 @ 6:48AM
Adam said...
My what a BIG MOUTH she has
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Mar 28th 2008 @ 6:52AM
Michael said...
I dont think she's all that, I think she looks kind of wierd
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Mar 28th 2008 @ 7:01AM
jrajet said...
I don't care what anyone thinks or is bored with this information, it is for your protection. I have had to evacuate an aircraft before, and it never ceases to amazes me when people talk through the safety instructions. We are there for your safety, not to serve you a drink or meal. Next time you fly, think about what would happen if there was an emergency.
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Mar 28th 2008 @ 7:16AM
VidWatcher said...
YUK!
I think she is strange looking! Plenty of plastic surgery there too (nose and lips, anyone?)
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Mar 28th 2008 @ 1:57PM
kel said...
I agree,,,I don't think she's attractive at all...she looks alien like to me....I think there are FAR more beautiful women than this one....
Mar 28th 2008 @ 7:48PM
Simon said...
She has a horse face. Long with big lips. No thanks, I prefer natural beauty. I'd be all over my reading material during that presentation.
Mar 28th 2008 @ 7:33AM
Doris Ehrenfried said...
Your opinion only that she looks like Angelina Jolie. It's still too boring to watch.....
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Mar 28th 2008 @ 8:08AM
DJ said...
Uh, she is really kind of gross! Talk about fake! Why would she do that to herself? If they had hired a woman who doesn't look like she's made of plastic, it might have worked better. Sorry, girl, natural is much more attractive. As for paying attention, anyone who flys once in a while knows all this information. There is no need to listen to it every time you fly, unless you're a moron with no long term memory.
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Mar 28th 2008 @ 8:08AM
kempray711 said...
WoW! Makes me wanna fly somewhere right now! Neal Boortz are you seeing this, Might make you wanna reconsider before you choose Jet Blue next time. That could bring a lot of new traffic their (Delta's) way!
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Mar 28th 2008 @ 8:10AM
Geoff said...
Hi,
I'm sorry but I found your new video very boring.
To get passengers attention you need to focus on two things.
1. You need to get their immediate attention, now if this means using someone with a 'British' accent, so be it.
2. Use 'Sex Appeal', an extremely attractive female hostess for the men passengers and a very handsome male host for the women passengers
This way your video does not become 'sexist'.
It can also be made humourous in many different ways, say using a James Bond type theme. This gives your passengers a smile and puts them at ease. Making a passenger relax in what some might see as a very tense situation is half the battle. If all this is done correctly you will have all the other airlines trying to emulate you and follow suit.
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Mar 28th 2008 @ 8:12AM
DR.P said...
....I THINK SHE LOOKS AS INTERESTING AS THAT CAT LADY!!AND ALL THAT GRASPED MY ATTENTION WAS....WAT SURGERY CAME FIRST???? A BIT SEXIST TOO....ANYWAYS IM SURE THE ONLY ATTENTION THAT WILL BE GOTTEN IS A TWELVE YEAR OLD BOY. AND PS... IF SOMEONE WANTS TO KILL THEMSELVES AND NOT PAY ATTENTION ..LET EM DIE YOUR ALL GONNA DIE ANYWAY! ALTHOUGH I DO THINK "DELTALINA" WAS PRETTY FUNNY!
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Mar 28th 2008 @ 8:12AM
Ray Kemp said...
Wow! I THINK SHE LOOKS SUPER MYSELF! She makes me wanna fly the friendly skies right now. Neal Boortz are you seeing this? You might wanna reconsider before your next Jet Blue flight!!!!
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Mar 28th 2008 @ 8:14AM
Kelly said...
I watched the video and I personally think she is just ok. You can tell right away she had plastic surgery...but to each its own. But if you do have the surgery ...dont blow your lips up that much you can use her as a floating device.........
Also ....she has no hair.......
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Mar 28th 2008 @ 8:15AM
lath777 said...
I would rate her a 6 at best, she is not even close to Jolie's looks which I don't think Jolie is a ten either,
I see more natural gorgeuos woman every day with out make up that blow these fake made up faces each day. Check out Cameron Diaz without make up.
I swear she looks well over 55. Talk about insecure people. This chick was nothing to right about but seeing I read this I wanted to comment, get better taste morons, trust me I'm nothing to talk about either I just set the bar very high when it comes to looks, hey check out playboy most of those girls look like crap unless they are all plastered up with foundation and other crap.
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