Jun 5th, 2010 at 4:00PM:
When I was back in the corporate strategy world, all the talk was about the Baby Boomers. That generation had the bucks – and the inclination – to do whatever it wanted. And, it was ready to follow through ... to the point where consumer product manufacturers and hospitality companies were ready to cater to this large generation's every whim. Well, the latest research from travel ...Click on a label to read posts from that part of the world.
babyboomer posts
Recession reveals Baby Boomer travel limits
Jun 5th, 2010 at 4:00PM:
When I was back in the corporate strategy world, all the talk was about the Baby Boomers. That generation had the bucks – and the inclination – to do whatever it wanted. And, it was ready to follow through ... to the point where consumer product manufacturers and hospitality companies were ready to cater to this large generation's every whim. Well, the latest research from travel ...Spending boom(ers) in Australia
Mar 15th, 2009 at 9:00AM: For the past six years, people over age 55 spend more than anyone else on travel, according to Tourism Australia. For the first nine months of 2008, they accounted for 20 percent of all cash dropped on domestic travel. Once open wallets are starting to close, but the empty nesters are still taking advantage of their freedom. And, they're getting picky. Members of the "baby boomer" generation ...
