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Should Travel Reviewers Be Anonymous?
Slate's "Brow Beat" culture blog compared Wells' experience to former Times critic Ruth Reichl, who once visited Le Cirque both as her famous self and in disguise. She surmised that the "favored patron" treatment was actually part of the draw of the restaurant: the hope that one could be given the VIP service. The blog suggests reviewers dispense with the pretense of being anonymous reviewers and go public, perhaps balancing reviews with intel from the non-famous.
In the age of tweeting, checking in, and Instagramming our meals and trips, is anonymity even possible? More importantly, do we care? While a famous reviewer might have a richer experience than your average Joe, he can also get deeper access and a wider variety of offerings, combined with a professional's expertise. Do you want to read a hotel review from a guy on his first trip to London, or someone who has stayed in dozens? Perhaps user-generated content such as Trip Advisor and Yelp can balance the VIP reviews, and give us a broader spectrum.
Do you care about anonymous reviews? Can freebies stay free from bias?