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Birth Of A Hotel: Farm To Table Is Here To Stay
Trends do play an important role in menu development, however, as shown by the craft beer selections being considered for the restaurant. Hospitality expert Steven Kamali told us that the beer market is nowhere near its saturation point, and, in Washington, beer bars have made waves in the community in recent years, including the opening of the District's first brewery, DC Brau.
Speaking to the local community will also be a critical part of opening this new restaurant. Located along the city's scenic C&O Canal, hotel managing partner Bruce Bradley expressed his desire to showcase the restaurant as a place welcoming to the local community as well as hotel guests. Kamali and Rigby also spoke to the importance of this marketing segment, stating that hotels must carefully consider the local market when developing their restaurant concepts.
We look forward to bringing you a larger feature - just in time for Thanksgiving. Stay tuned.
In the meantime, catch up on all of your "Birth of a Hotel" coverage here.
[Image Credits: Capella Washington D.C.]