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Swiss village Obermutten has more Facebook fans than residents
The identity pictures are printed out by a councillor and pinned up on the noticeboard and the fans thus become part of the village community. So far, the fan list has grown so fast that they've filled the town's message board and resorted to using a barn side to post pictures. The eighty inhabitants - many still without an internet connection - like to get to know their fans in this way.
The Commune, located in the Graubuenden holiday region, seems excited by their newfound fame.
"Obermutten is developing a personal relationship with its guests. Here it's not a question of the total volume, but of each individual one. Why shouldn't this be the same for us in the internet?" said Martin Wyss, Mutten's village president.
The village president communicates with his fans in short video YouTube messages like the one seen above.
Wow, this is really taking "social" to a new level.