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October is American Cheese Month!
The American Cheese Society ACS) has announced the launch of American Cheese Month, an annual celebration of America's artisan, farmstead, and specialty cheeses, and the farmers, cheesemakers, distributors, retailers, cheesemongers, chefs, and educators who make up this growing community. And I joke about cardiologists; cheese consumed in moderation is an excellent source of protein, calcium, phosphorous, and vitamins B12 and D, and an important part of maintaining bone and dental health.
American Cheese Month will be held annually each October, with special events, farm tours, and promotions in cities across the country. The goal of the month-long celebration is to raise awareness about the quality and diversity of American cheeses (from the milk of cows, goats, sheep; even water buffalo), as well as to increase support for family farms, traditional cheese production methods, and sustainable production and farming methods. Proceeds from select American Cheese Month events will support the American Cheese Education Foundation.
In the last decade, North American artisan cheesemakers have become serious contenders with those in Europe, and the excellence of American artisan cheeses is now recognized worldwide. The American public's passion for cheese is also booming, as evidenced by the increase in cheese shops, books (Shameless self-promo moment: I'm currently co-authoring Cheese for Dummies in collaboration with Culture: the word on cheese magazine and its co-founder Lassa Skinner. It will be out in March, 2012) classes, workshops, and festivals.
ACS will kick off American Cheese Month in its home base of Denver, at the Brewers Association's 30th Annual Great American Beer Festival (sold out, alas). Beer and cheese pairing is the hottest thing going in both industries, so look for more cross-promo events in the coming year. Colorado Governor John Hickenlooper has shown his support by issuing a proclamation declaring October as American Cheese Month in the state (which has its own growing--and impressive--artisan cheese scene).
For listings of national and local events, go to the American Cheese Society site. Cheese lovers can also network on the American Cheese Month Facebook page and on Twitter (#AmCheeseMonth, @CheeseSociety).
[Photo credit: Flickr user ex_magician]