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Tweet your way to New Zealand
We at Gadling are all about the freebies, and even more so when they involve travel. Brancott Estate, a New Zealand winemaker, is helping our wanderlust take flight with their new Twitter-based promotion dubbed the #WhatIf challenge. The winner will get two round trip airline tickets to New Zealand and a tour and tasting at the winery.
(Wait, we have to drink, tweet, and we could win a free trip? Sounds like an average Friday night with a potential prize ...)
"Social media, and Twitter in particular, has changed the way we share our thoughts and feelings with the world, and has democratized subjects once dominated by a select few," said Patrick Materman, Chief Winemaker for Brancott Estate.
To enter, write a creative tweet on the traditional tasting note using the #WhatIf hashtag. The winemaker has a range of varietals ranging from Sauvingon Blanc to Pinot Noir and Pinot Grigio. The winner will be chosen based on creativity, length of tweet (get as close to 140 as you can) as well as interpretation of a tasting note form. The contest ends June 13, and complete rules are on their Facebook page.
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Filed under: New Zealand








Reader Comments (Page 1 of 1)
Marian Schembari Jun 21st 2011 9:55PM
Great contest idea! I may already be in New Zealand, but was just waiting for a Kiwi company to catch onto the power of social media (they're a little behind, what can I say?).