San Jose to add "Silicon Valley" to airport name, maybe

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Well, it would certainly be noticeable. I have no doubt that folks will see that name and there will be more recognition, therefore a possible increase in business in domestic flights. However, I'm still not convinced that the majority of the population would choose it over San Francisco, and without those Taiwanese and French airlines, it gets even harder. International is going to be a problem, especially considering the proximity to Asia.

San Fran is a huge draw for Asian customers, to whom the term "Silicon Valley" is not as familiar as to those who speak English as a primary language. Considering that, I'm not convinced international flight business will increase much with a name change.

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