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Single-serve Starbucks coffee may be coming to a hotel room near you ... soon
Starbucks announced this week that it will provide single-serve coffee packages via Courtesy Products' CVI one-cup brewing system to more than half a million luxury hotel rooms.
This move will mark a significant change for brands like Keurig and Tassimo, which currently dominate the market. The coffee produced for these single-serve machines will not be Starbucks' VIA instant coffee brand, but rather a new formulation that is still in development.
AOL Travel reports that the company is in talks with Green Mountain Coffee Roasters to provide coffee for the Keurig brewing system.
[Flickr via marcopako]
Filed under: Food and Drink, Hotels and Accommodations
Reader Comments (Page 1 of 1)
Ashley Feb 21st 2011 7:44PM
The Sheraton in Denver provides the single serving Starbucks already... what a pleasant surprise it was to find them in our room last week! (:
huahua Feb 22nd 2011 11:37AM
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