Five good reasons to screw up your frequent flier mile strategy

There isn’t much that’s precious to a business traveler (except time off the road) – at least not that you can touch. Maybe that’s why road warriors find frequent flier miles to be so important. They are at once a visible reward for suffering the slings and arrows of business travel, an indicator of class in an implicitly hierarchical community and a ticket to leisure travel later. If they accumulate in one place, they can become pretty useful … which is why they white collar travel folks make the flying decisions they do.

Mileage balances can influence decisions about airlines, flight times and payment methods. They can make a three-hour layover seem worthwhile. They can lead to absurd decisions which, at the moment of purchase, appear to be completely rational.

So, when decisions that run counter to this mileage-accumulation philosophy become necessary, the questions from other business travelers can be swift and judgmental. For the past two years, my miles have landed all over the place, and now that business travel is again a part of my life, that trend seems likely to continue – a prospect that would have horrified me back in 2002.

Why the change of heart? Here are five reasons I’ve abandoned the traditional business traveler’s frequent flier mileage strategy:1. Business comes first: if I can maximize my time at my destination, get better flights or use a more convenient airport, I get more out of my trip (from a business perspective). That’s what matters most to me. Period.

2. Status benefits really aren’t worth it: the time and discomfort associated with adjusting my schedule to accumulate miles, I’ve found, is ultimately more painful than flying coach from New York to London on a crowded flight. The eventual upgrade cure is far worse than the inconvenient and uncomfortable air travel disease.

3. Price matters: nothing is more important than getting to the right place at the right time, but price comes next. Travel expenses aren’t like billable hours or closed deals: they don’t benefit me or my business. Is it really worth paying extra to score some extra miles?

4. Stress sucks: after business objectives and price, I tend to value the path of least resistance. Working on the road is hard enough: making it worse to attain platinum status sooner isn’t sufficient reward for the necessary sacrifices.

5. Loyalty shouldn’t be displaced: obviously, frequent flier programs are brand loyalty plays. Like other business travelers, though, I have other loyalty considerations, such as my business and the people important to me back home. Some things are more important than early boarding.