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Top five social media destinations
NetProspex has ranked the cities in the United States by social media activity, and the results are not at all surprising. Using the NetProspex Social Index (PDF), which the company developed, it was able to rank activity across a number of social media platforms, including Twitter, LinkedIn and Facebook. Here are the details on the methodology:
The data was mined from their database of business contacts. There are three components to the score. First there is social connectedness: the number of employees with at least one social media profile. Second there is social friendliness and reach: the average number of connections per employee across major social networks. Third is social activity: the average number of tweets, number of followers, and number of users following.
So, who wins? Take a look below:
1. San Francisco: home of Twitter and long-time tech city, is this really surprising?
2. San Jose: okay, like San Francisco but not as cool ... pretty easy to see this one coming
3. New York: 8 million people with nothing better to do and plenty to TwitPic
4. Austin: who knew the country's sexiest city would also be one of its most socially connected? Hot people flock together and like to stay in touch
5. Boston: another tech center, especially the metro area, and there really is nothing better to do up there ...
[Thanks @zimmermitch, photo by Laurie DePrete]