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United creates Optathlon games for day-of-departure prizes
What can you win? Among other things, it's possible to earn the opportunity to skip those pesky long lines at the TSA checkpoint or maybe even win an upgrade to economy plus. All you have to do is play for an entry.
Obviously, United's new games are targeted at educating the consumer on their full host of products and upgrades, including economy plus (more leg room and closer to the front of the plane) and elite status. And you will have to install a little game widget into your browser to make the games work. But for the chance to win a sweet little upgrade either on the plane or at the airport, it's definitely worth a shot. Besides, the games are kind of fun.
You can check out the full series of games over at Optathlon.com.
[image credit to flickr's lovely lemur]