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Take a walk down memory lane with ten vintage airline commercials
Take a walk down memory lane with me, and see how flying looked back in the 70's, or listen to people tell you how awesome their (now bankrupt) airline is.
This article originally appeared on Gadling last year, but as part of our closer look at vintage America, the video clips have been updated and refreshed.
Wien Air Alaska - "When it comes to experience, Alaska's first airline has the last word" (1981)
Yes, that is a video of Captain Wien, father of our very own Kent Wien! The video took 35 takes to get right, because pilots are apparently better at flying a plane than acting on command. And here is a bit of trivia for you; Wien Air Alaska was the second airline in the country, and at one point they flew to more places in the world than any other airline (excluding Aeroflot). Sadly, Wien Air Alaska ceased operations back in 1984. I just hope they found a good home for the Canada Goose!
Eastern Airlines - "we earn our wings every day" (1984)
Eastern Airlines is another airline that is no longer around. They closed up in 1991 leaving 18,000 people without a job or pension. This video clip taken in 1984 and shows a bunch of very happy employee/owners, completely unaware that just 7 years later their investment would be worthless.
Republic Airlines - "Nobody serves our republic like republic" (1982)
Catchy music? Check! Smiling flight attendants? Check! Catchy slogan? Check!
This 1982 commercial has everything that made 80's commercials the hilarious relics they are today. Republic Airlines was born in 1979 out of a merger of 2 other airlines, and in 1986 Northwest Orient Airlines and Republic Airlines merged to form Northwest Airlines, which is still operating strong today. The old Republic Airlines hubs (Detroit, Minneapolis-Saint Paul and Memphis) are still the main hubs for Northwest today.
Northwest Airlines - first airline to ban smoking on domestic flights (1980)
Remember when checking in at the airport meant picking smoking or non-smoking? This commercial from 1980 shows Northwest Airlines bragging that they are the first airline to ban smoking on domestic North American flights.
Continental Airlines - "If you can't fly Continental you might as well not fly at all" (1977)
Ah, the 70's... This commercial is the cheesiest of them all. The theme song is soap opera meets bad radio jingle, but it's the kind of bad song that sticks in your head.
United Airlines - Gene Hackman flying the friendly skies (1994)
This is the youngest commercial in the list, but even at 14 years old it shows how much has changed since then. The commercial brags about the 1000 flights and 135 destinations United flies to every day. In just 14 years they have grown to 3200 flights and over 200 destinations. Of course, it also shows that 14 years later, they are still using Rhapsody in Blue for all their commercials.
United Airlines - The new DC10 jetliner featuring the Friendship Room lounge in coach! (1971)
Here is an early United Airlines commercial where they get to show off their new DC10 jetliner. Featuring specially designed spacious seats, and a luxurious lounge in coach! This 1970's plane shows just how miserable flying as become nowadays.
Braniff International - The end of the plain plane (1965)
A funny commercial from a time when it was still considered acceptable to brag about your attractive flight attendants. This clip tries to convince people that Braniff has the most colorful planes and "that they won't get you there any faster, but it sure will seem that way!"
American Airlines - Doing what we do best (1982)
Warm meals in coach, full service no matter what you pay and a skycap who opens your cab door to help you out. It's how flying used to be, just 26 years ago. This vintage AA commercial is another from the feel good era.
TWA - Steak in coach! It's the new widebody L-1011, it's built for comfort! (1977)
The last Lockheed L-1011 rolled off the assembly line in 1984, after just 250 of them were built. They can still be found today, but none are in operation with any major US carrier. This TWA commercial shows the spacious wide body cabin, the fantastic steak dinner in coach and the captain explains that their Rolls-Royce engines mean you'll get a smooth ride!
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Reader Comments (Page 1 of 1)
BrianM Sep 15th 2008 11:49AM
I remember warm fresh baked cookies in first class...boy the smell alone was enough to soothe the entire cabin even when I didn't get an upgrade.
Scott Sep 20th 2008 3:35AM
Fly American Airlines on medium range non meal and lunch lunch flights...you will smell and be served those delicious cookies..today!!!
Scott AA
MIA
Brenda SFO Sep 15th 2008 12:56PM
Watching those commercials was like a trip down memory lane! I found the Republic and NWA commercials particularly amusing, as both airlines flew me up to Minneapolis in 1979 and offered me a flight attendant position. This was back in the day when they loved to hire flight attendants who had a medical background, (I did) and the job was still considered glamorous. In spite of it still being a glamorous job back then, I ended up not taking the position for various reasons, and moved to California. I often wonder what my life would have been like had I become a flight attendant.
As far as the commercials go, in my opinion, United has the best commercials. Rhapsody in Blue is a classic, timeless, song and makes their commercial seem less dated than the other commercials. The song has become United's signature of their brand - classy and timeless, in the advertising world.
Brenda SFO Sep 15th 2008 12:56PM
However, Kent, the commercial with your dad was a hoot too! Your father is the distinguished airline captain, and then to see the duck in the left seat was amusing..:-)
Kent Wien Sep 15th 2008 10:49PM
Thanks Brenda,
After a long hiatus, the 'duck' called me tonight after reading this. He wanted me to set the record straight. He's a Canada Goose.
He has a hard time typing, so he asked me to let you know.
It seems he's had a rough career over the past 20 years. After Wien, he went to work for Eastern, then Pan Am, People Express and most recently, Skybus. Apparently he hasn't had very good luck when choosing his employers.
He's found a golf course with a nice pond in the Seattle area where he's headed to retire. It's finally time to hang up the goggles!
Brenda SFO Sep 16th 2008 1:08AM
I don't blame him Kent! Skybus would have been the final straw for any goose! I would have shook my tail feather and plopped into the peaceful pond as well!
VinceKTUL Sep 17th 2008 8:13AM
Southwest were the BEST
Carlos Sep 18th 2008 10:31AM
I still remember the good service and the good food.
Things for the past.
Now , I may have to pay to go to the toilet, one day ..
But , I still love to fly.
melissa Sep 18th 2008 10:01AM
Okay maybe I had too much coffee thism orning but wasnt it Continental that had the commercial "At continental Airlines we really move our tails for you"
These were great. Thanks for putting them on here. OMG I let my 12 y/o daughter Holland watch them with me and she said "momma are you serious that people dressed, talked, walked, acted, wore their hair, and got goofy like that?" Suddenly my 4 y/o self hottness waned to very low levels. Especially when she gave the infamous tweenager eye rolls after each one.
melissa Sep 18th 2008 4:08PM
Okay way too much coffee, should have said 44 y/o self hotness.
Anymore commercials out there? I need to feel a bit older since my daughter seems to think Im ancient.
I think pilots back in the day seemed to have a masculine sexiness about them. Today most seem like high school boys on career day walking through the airport.
Nancy Sep 22nd 2008 5:26PM
I don't miss flying. It's become more trouble than it's worth for me. Plus I don't reward bad service. If they want my business, they better get serious or become extinct. Happy Trails....
kathy Sep 19th 2008 11:57AM
what happened to Western Airlines.. the only way to fly?
and how about PSA and their short skirted stews?
Vivian Sep 20th 2008 1:48PM
I've been working in the travel industry for 31 and half years now. This was an excellent trip down memory lane. I really laughed when I saw the free steak meals that coach passengers used to get - because - two weeks ago when my 16 year old son and I were flying in coach we paid $6.00 for two chocolate chip cookies! OK so they were very large cookies and they were excellent but what a difference a couple of decades makes!!! :)
Richard Oliver Sep 27th 2008 12:50AM
Many wonderful memories of TWA from the middle 60's to the final day on 12/31/2001. Great flights, food on international segments and the "Up Up and Away" commercials not to mention the lasting friendships over the years especially in IND, STL, DEN and COS. The memories can never be erased.
Alex @ LAX Oct 3rd 2008 12:53AM
Nothing beats this Braniff commercial about how air travel will be in 1975. Talk about optimism!
http://www.youtube.com/watch?v=U_3I4jrNMS0
Pierre Oct 18th 2008 8:54AM
I am looking for a particular commercial to use in a marketing segment of a workshop I am developing. But I don't even remember the name of the airline!? It's the one where a boss is working around the office handing out airline tickets while saying that they had just lost the account of a long time client because he felt they did not know him anymore. Great visual to make the point that in hard economic times you need to leave your computer behind and go have some face to face with clients.
Thanks!
Sloophim Dec 3rd 2008 1:39PM
Here's another good walk down memory lane with TWA back when JFK was called Idlewild.
http://blog.thirdphaze.com/labels/airline.php