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October 31 onwards: £1 rooms at the Hoxton Hotel
Here's an excerpt from an email sent by LHW to fellow Gadling blogger Jerry Guo, apologizing for the situation: "...We are extremely sorry for the inconveniences we have caused and regret to advise you that the US$19.28 email promotion scheduled for tomorrow October 2nd shall be postponed. Although our original back-up plan provided a viable solution for the 150,000 people who were registered, it was met with some confusion over submission procedures and timing. In addition, we have become increasingly concerned that a large number of non-registered respondents plan to submit forms which would inundate the system and greatly diminish your chances of securing a US$19.28 rate."
However, one failed promotion of X company doesn't mean that a similar promotion by Y company will fail too. So for what it's worth, here's how you can *try* (again) to get £1 rooms at the Hoxton Hotel in London.
Starting October 31, at 12 noon (7am New York Time), 500 £1 and 500 £29 rooms at the Hoxton will be up for grabs on their website. The rooms are available between 1st November 2008 – 31st January 2009.
Last July when the hotel ran this promotion, the 1000 rooms were sold within 11 minutes, so other than being able to book quickly, you're going to need a large stroke of luck to get one. However, so that it's fair, you are only allowed to book 1 room for 1 night at £1.
Here's the link with all the information and a step-by-step guide as to how to avail of this promotion.
(Oh and don't forget that when local daylight time is about to reach Sunday, 2 November 2008, 02:00:00 clocks in NY are turned backward 1 hour).