Gay travel: South Carolina in an uproar over advertising campaign

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7-16-2008 @ 12:16AM

Bobby G said...

I'm gay. I believe the ad campaign was well intentioned. But, I can see where the slogan oversteps. The impact to some may be that the ads are suggesting S. Carolina is predominantly gay or thought of as a well-known gay mecca such as San Francisco, Fire Isand, or Provincetown.

Personally, I don't think S. Carolina is so gay. I am 50 years old and have never heard anything about S. Carolina as being a destination for gays. Just because you SAY it in an ad does NOT make it so.

It would be like ad saying, 'Wyoming is so Bohemian'. That does not follow the regional identity any more than S. Carolina trends toward 'so gay'.

I don't think this is about restricting gay travel advertising. It's more about fairness and truth in advertising. I don't think we gays need to be taking any region by storm. This ad makes it look exactly like that. "So gay" is 'so pushy'. Let's mind our manners like we usually try to. (Most of the time.)

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