Nepal Airlines Officials Sacrifice Goats to Appease Sky Gods

Click on a label to read posts from that part of the world.

I think you're right, speaking as a fellow traveler. But as a branding person, I'm intrigued by the how and why of it all. There may well be something marketers in the West can learn from it...and it has to do with illustrating the differences between 'saying' things about brand, and 'doing' things for it. Anyway, I've written about it a bit today on DIM BULB, if you'd like to check it out. http://dimbulb.typepad.com

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