BING-DING: Ryanair's Obvious Southwest Rip-off

by Justin Glow   Apr 26th 2007 @ 4:30PM


I'm sure most of you have heard of Southwest Airlines's cheap airfare notification system called DING! It's a little program you download that sits in your taskbar and alerts you with Southwest's famous in-flight *DING!* when a low fare pops up.

European carrier Ryanair recently developed their own program, and it's quite obvious they did very little brainstorming when coming up with a name. Come on, BING? They changed one letter! I honestly can't imagine why they'd call it BING, knowing that Southwest has one called DING. What's going on?

[via Cranky Flier]


Filed under: Airlines

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