Snowboard manufacturer, Burton, is introducing a new hooded jacket designed specifically for comfortable flying. It features a built-in eye shade, iPod/ticket/passport pocket, armpit zippers (to cool you down if necessary), and a built-in neck pillow. I'm sure there are a bunch of other hidden features that they don't even tell you about -- they just sell you the jacket and let you explore it on your own. Plus there's a big jumbo jet on the front in case you have a bunch of black hoodies and need a quick reminder as to which one you should be wearing on the plane.

I couldn't find the jacket on their website...so I guess it's not available for purchase yet. My price guesstimate is $90.